McDonald's, Starbucks caught in Gaza crossfire

SINGAPORE, Jan 11 – A phone text message making its rounds among Singaporeans has been calling for the boycott of McDonald’s fast-food outlets and the Starbucks coffee chain, claiming the two American companies are financially supporting the Israeli offensive in Gaza.

The message claims that the two firms will be donating all their profits in the past week to the Israeli army. The same message has also been circulating on Facebook.

Both companies, however, said the message is nonsense.

Singaporeans are not the only ones receiving the message. A check online found people all over the world – including in the United States, Europe, Arab countries and India – discussing the same mobile text message and questioning its authenticity.

Fearing their dollar may be financing a war, some Singaporeans have stopped patronising McDonald’s and Starbucks.

Said 29-year-old finance executive Mohamad Arif: “I refuse to eat or drink at these two places even if I have to go hungry. I don’t want to be involved in the slaughter of innocent people.”

Polytechnic student Cheryl Lim, 18, said she was scolded by her friends when she told them she had a McDonald’s cheeseburger for lunch. “I didn’t receive any SMS,” she said.

When contacted by The Sunday Times, both McDonald’s and Starbucks denied the content of the text message.

Ms Linda Ming, communications director of McDonald’s Restaurants, said: “This is not something we have done, or would do. Please be assured that in countries where McDonald’s operates, McDonald’s is locally-run, serves local customers, employs local people, supports local charities and pays local taxes.”

Starbucks Coffee Singapore marketing manager Ruth Yam said the text message was “definitely a rumour”.

“Starbucks is a non-political organisation. The company, regardless of where it is operating, does not contribute to Jewish organisations,” she said.

The global coffee chain has more than 15,000 outlets around the world, 57 of which are in Singapore. McDonald’s has more than 100 outlets here.

Elsewhere in the region, outrage over Washington’s support for Israel has led to similar calls for boycott of US brands and products.

Last week in Malaysia, former prime minister Dr Mahathir Mohamad called for a global boycott of the US dollar and US-made products. “People must act ... they won’t die if they don’t drink Coca-Cola,” he had said.

The Indonesian religious council has also urged Muslims in the country to boycott US-made products to pressure Washington to halt the Israeli attacks on Gaza.

The US-Asean Business Council has declined to comment on whether the war is expected to affect US businesses in South-east Asia.

Online forums are abuzz with talk of the text message’s call for boycott.

In Singapore, netizens are of the view that it is impossible to totally boycott US and Israeli businesses.

While similar past boycotts are usually short-lived, they sometimes escalate into major problems. In 2002, millions of Arab consumers, enraged by the Israeli military offensive in the West Bank, turned away from US-branded goods.– Straits Times

 

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